Amsterdam -- Dallas/ Fort Worth -- Singapore

Thursday, April 18, 2013

Many companies are not aware of their own initial global business capability.

One of the first things you should do when looking to conduct business internationally is to do an assessment of where you stand in regards to immediate capability in relation to foreign markets.

Suggest a complete functional evaluation of entire staff to see who may already have some international skills as well as established multinational business contacts that can be leveraged in the near future. Often times business will be conducted on a very personal level due to the high level of trust required.

If you do have a small group to start with, weighted more to the market rather than industry expertise, it could be the cornerstone to begin your global expansion.


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